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Reading & cognition

The rights of the reader

“You can’t make someone read. Just like you can’t make them fall in love, or dream...”

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“You can’t make someone read. Just like you can’t make them fall in love, or dream...”

Daniel Pennac’s The rights of the reader has become a classic manifesto for reading for pleasure. And for the reader’s right to control what they read, how and when. It’s the job of us information designers to make it easy for them. And to make it delightful.

As he puts it

... enthusiasm has never been part of the curriculum.
It’s all about duty.
Life is elsewhere.
You learn to read at school.
But to love reading...

Daniel Pennac (2006) The rights of the reader. London: Walker Books, translated by Sarah Adams from Les dix droits du lecteur (1992).

How this helps
Remember your reader: don’t bore them, and keep it relevant. Build in forgiveness, should they need to dip in again for a practical reason.
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